The second unveiling of David Beckham sans clothing happened yesterday in San Francisco. Becks' underwear campaign with Emporio Armani is sure to keep him quite popular in America.

Also recently released is the 2nd picture (of 5) for the campaign. Doesn't everyone workout on the beach in their undies?

Check out the video for the live unveiling.
BEWARE: Shrieking ensues, heavily.

YOU MAY HAVE MISSED:
Beckham Becomes Face Body of Emporio Armani underwear [dt]
Beckham's Premiere Sets ESPN Record [dt]
Callers Desperate for Beckham's Undies [dt]

Can you guess which A-List Hollywood celebrity was spotted donning Fruit of the Loom tighty whities the other day?

Though David Beckham sat a majority of this season out for the Los Angeles Galaxy he certainly kept things hot elsewhere in his life. This summer it was rumored that Becks would be the new "face" - can you say face when talking about underwear? - of Emporio Armani's underwear campaign. Keep an eye out for billboards in your neighborhood - at least if you live near Paris, London, New York, Tokyo, Milan, Rome, and Los Angeles.

Here's your first glimpses of that campaign. Hot. Hot. Hot. Happy Hanukkah!

Of course his detractors are screaming that there has been some "stuffing" going on in the picture but I'm not so sure of that myself. Take a look at this older picture of Becks featured on some foreign magazine cover. (BTW, if any readers know this magazine let me know!)

Looks pretty convincing to me. If I ever meet Posh I do believe I might just knock her skinny ass right out. How an alien like her gets to keep a stud like Becks all to herself is beyond me.

In the meantime...enjoy!

You may have missed:
Morning Goods: Beckham's Undies [dt]
Manic Monday: Becks [dt]
Sugary-sweet Beckham "documentary" [dt]

Steven Klein - the premiere fashion photographer of the time - is at it again with his latest promotion for C-IN2. These underwear ads are enough to make Larry Craig and Jake Gyllenhaal bust out of their closets.

The campaign is currently underway in Australia where it can be found on a billboard on Chapham Street in Melbourne. Any ideas on when it might make its way to the United States?

Keep dreaming...

And though Steven Klein's Prison Break doesn't include Wentworth Miller standing in his skivies, this ad campaign still is hot.

Also briefed:
Meet The Model: A/X's Clint Mauro [dt]
Meet Matt: Another Male Model Moment [dt]
Male Model Moment: Chad White [dt]